When you’re making a living within the training profession, one among your challenges is to figure out methods to charge on your services. While it may appear a bit of overwhelming, there are just a handful of strategies you could choose from. Listed below are the most typical methods:
BY THE HOUR
You establish an hourly rate after which cost the shopper for the time invested not only delivering, but preparing, your training program. The longer it takes you to organize for a seminar, the more you charge. If the consumer throws in further work or desires modifications mid-stream that add to your preparation time, then you definitely would, of course, make more money. However there appears to me to be a different perceived value for someone who fees «by the hour» than for somebody who has a set rate. There is a notion that you could possibly be dragging things out to benefit your pocketbook.
BY THE PERSON
The second method of charging is to cost per person. This is the commonest method of charging once you conduct «open» or «public» seminars, where individuals sign up individually to attend your program at your facility or in a hotel or conference room. In these cases, the trainers are relying on-and compensated by-quantity. So, you obviously make more money the more people who sign up. In fact, the advertising and marketing prices of this type of charge system are usually quite high, so you may not net as much proportionately as for a per-session cost for a corporate seminar. Charging per individual for a corporate workshop shouldn’t be very practical, as your final charge is not known till the day of the program whenever you see what number of truly show up. Then again, in the event you charged by the session, you get the same amount whether or not 50 show up or five.
BY THE SESSION
This form of charging, by the workshop, is the commonest for most trainers who do business with companies. You create a set payment for a session. This is an efficient form of charging because the both you and the client know and agree up front what the price can be — and it is not impacted by the number of attendees. If only half the number show up who were anticipated, your charge is not impacted. Often you’ll consider «amount discounts» for multiple programs. There’s an understanding that there are some «fixed costs» in a workshop, often within the preparation, so a program that’s half the normal size is not going to necessarily be half the fee. And a program twice as long won’t necessarily cost twice as much. And a number of programs also are often charged at discounted per session fees.
MATERIALS AND EXPENSES
In addition to the training payment, it is expected that you’d also charge for bills you incur because of delivering this training, usually travel associated reminiscent of airfare and hotel if it’s out of town or parking charges if it is a local job. If there are things you routinely buy to your workshops, corresponding to flip chart markers or candy or name tents, there’s an understanding that these items are already included in the cost of your fee. You wouldn’t pass on those costs which might be part and parcel of your training.
However, studying materials are considered a bona fide further charge. When you put together supplies for the individuals, equivalent to handouts or course workbooks, or should you embrace your revealed book or audio CD for each attendee, chances are you’ll select to add a per-person supplies fee. You possibly can decide if you want to pass these costs on as expenses to be reimbursed (in which case, you embody the invoice from the printer who made up your notebooks) or if you wish to mark them as much as make a bit of profit.
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